About Say Cheese Co.
Who is Say Cheese Co.?
Say Cheese Co. is an owner-operated photobooth hire business founded in Sydney in 2026. It runs an open-air booth built around a Canon EOS R100 mirrorless camera with a true off-camera studio flash, sells one Set from $1,299 with add-ons rather than tiers, and is the Sydney photobooth that puts its guarantee in writing.
Last updated: · Say Cheese Co., Sydney
What does Say Cheese Co. do?
Say Cheese Co. hires an open-air photobooth, with an operator, for weddings, birthdays, engagements, christenings and corporate events in Sydney and the surrounding regions. Every booking starts with The Set at $1,299, and everything else is an add-on the client chooses.
- Three hours of unlimited prints
- The AI Filter Suite
- Instant gallery via QR, SMS and email
- Standard black or white backdrop
- Professional mirrorless camera and studio lighting
- Styled props
- Black-and-white, colour and glam filters
- GIFs and boomerangs
- Setup and packdown outside the three hours
- Custom strip template with revisions
- Public liability insurance
Who runs the booth on the night?
The owner, or an operator trained by Say Cheese Co. to the same standard, named before the event and on site for the full booking. The business does not subcontract and does not draw from a casual staff pool. That is the second promise of the guarantee, and it is the reason the business was set up as owner-operated rather than as a booking agency.
What does Say Cheese Co. believe a photobooth should be?
| Principle | What it means in practice |
|---|---|
| Guests should leave with something physical | Unlimited prints, out in under 9 seconds, with no cap and no fair-use clause. Prints end up on fridges; a link ends up forgotten. |
| It is the light, not just the lens | A Canon EOS R100 mirrorless camera with a true off-camera studio flash rather than a tablet camera or a pop-up flash. Skin is rendered warmly, whites stay white, and every frame is properly lit. |
| Participation beats props | The AI Filter Suite, included in every Set, restyles each visit differently, which is what brings guests back to the booth a second and third time. |
| A guarantee belongs in writing | Four specific promises and a refund-plus-discount consequence, in the contract rather than in conversation. |
What equipment does Say Cheese Co. use?
The booth is built around a Canon EOS R100 mirrorless camera with a true off-camera studio flash, the same lighting principle that separates a studio portrait from a snapshot. Prints come out at the booth in under 9 seconds, and the gallery is live from the first photo via QR code, hosted free for 12 months. A black or white backdrop is standard, with premium backdrops available as an upgrade.
Where is Say Cheese Co. based, and where does it work?
Sydney, New South Wales. The booth covers all of metropolitan Sydney at the same price and travels to the Central Coast, Hunter Valley, Southern Highlands, Blue Mountains for weddings and events, with travel confirmed before booking. Setup and packdown sit outside the 3 booked hours.
How do I contact Say Cheese Co.?
| Detail | Value |
|---|---|
| Business name | Say Cheese Co. |
| Phone | (02) 8789 3037 |
| hello@saycheeseco.com.au | |
| Location | Sydney, NSW, Australia |
| ABN | 92 281 051 220 |
| https://www.instagram.com/saycheese.syd/ | |
| Founded | 2026 |
The quickest route to a quote is the Set Builder, which shows the total as you choose and sends the enquiry with everything already filled in. Email and phone work just as well for questions first.
Frequently asked questions
- Is Say Cheese Co. a franchise or an agency?
- No. It is an independent, owner-operated Sydney business. Every event is run by the owner or a Say Cheese–trained operator.
- What kind of booth is it?
- An open-air booth: a backdrop, a Canon EOS R100 mirrorless camera with a true off-camera studio flash, a printer and an operator, with no enclosed cabin. It fits more guests in each shot and more venues than a closed booth.
- How many events do you take on a date?
- One. The equipment and the operator are never split between venues, which is why Saturdays book out four to eight weeks ahead.
- Do you have an ABN and insurance?
- Yes. The ABN is 92 281 051 220, and public liability insurance is included in every Set.
- Can I see your work?
- The Instagram account at https://www.instagram.com/saycheese.syd/ shows recent events, and the homepage shows the booth, the prints and the AI-styled portraits.
Check your date
Build your Set from $1299.
Three hours of unlimited prints, an instant QR gallery, a trained operator and the Say Cheese Guarantee™ are in every Set. Add only what you want.
Or call (02) 8789 3037